The New York Islanders continue to embrace the Fisherman logo with a new line of hats that they will be selling at the team store.
The Fisherman logo is the “okay, boomer” of New York Islanders fandom. It tends to be triggering to anyone in the 50+ generation while the younger folks enjoy it. Obviously, that’s tongue-in-cheek, but the fisherman logo is certainly a hot button topic.
People either seem to love or hate the logo, there really isn’t all that much in between. Regardless, the Islanders seem to continue the embrace of the logo as “vintage” and a way to profit.
It makes a ton of sense, the 90s or vintage/retro merchandise is huge right now so when the Islanders released a ton of new hats with that logo on it, it created a ton of stir on the old twitter machine.
In addition to the regular fisherman logo, they also released modified versions of the logo too on different hats. They had just the head of the fisherman and also the lighthouse logo that was found on the sleeve of those jerseys.
If the Islanders are able to make money off of this, it might spark them to bring back that logo on an alternate jersey one day. This feels like a testing the waters move. If products with this logo continue to fly off the shelves than how could they not slap it on a jersey and watch the money come in.
I understand that to some, it brings back awful memories of a bad team but the Isles can “rebrand it” to go along with today’s team. When they move into Belmont they will likely get a new alternate, perhaps a fisherman jersey is in store for us.
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